The Export Market Development Grant is a federal grant aimed at boosting the cashflow of Australian exporters.
It is a cashback rebate type grant that allows businesses spending money on marketing overseas to get back up to 50% of their foreign marketing expenses.
The grant can be used on 8 different occasions spanning 8 separate claims
As a first point a business would need to have an eligible Australian product or service.
Once that hurdle has been verified then a company can look to claim foreign marketing expenses on the 8 eligible EMDG categories.
The 8 categories are:
- Overseas representatives
- Marketing consultants
- Marketing visits
- Free samples
- Trade fairs, seminars, in-store advertising
- Promotional literature & advertising
- Overseas buyers
- Registration and/or insurance of eligible intellectual property
There is a lot of information available online if one would like to self assess their eligibility.
The AusTrade website is a great source of information.
The law governing the Export Market Development Grant is very complicated. Advice can be sought to understand one’s eligibility. As a starting point have a look at Rimon’s eligibility assessment by clicking here. Feel free to reach out to Rimon and we will do a free assessment for you.
A business can claim as many eligible expenses as they would like in any 1 claim. However the maximum expenses that will be eligible for payout is $305,000.
Assuming all the $305,000 are eligible, AusTrade will exempt the first $5,000 and pay out the remaining 50% of the $300,000 eligible expenditure. This will leave a grant of $150,000 receivable by the claiming business.
The minimum amount required to submit a claim is $15,000. According to the same formula above, the grant on a $15,000 claim is $5,000.
The grant is submitted to AusTrade via the online portal which can be found here.
A business needs to articulate their product / service in a manner acceptable to AusTrade. Once articulated then the appropriate eligible expenses need to be uploaded to the portal before submission.
Once Submitted AusTrade will be in communication to set up the audit to go through the claim